Product Design Agency | Industrial Design Consultancy

Digital Design

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Turning User Needs into Innovative Digital Products

Our digital work has won many awards, from BT consumer apps and custom touch-screens for Raymarine to complex large-screen software for professional film and TV production by Avid and Grass Valley. We convert user insight into functional definitions and interactive graphical design delivered in the form of static or interactive UI simulations and GUI toolkits. If UX is required, we deliver interactive wireframes and functional specifications. We follow up with agile close support for external coding teams, all over the world, using a range of widely-adopted digital collaboration tools.

01

Discovery

The discovery phase is where we learn about your ideas, research your market, and understand what your customers need. This helps us create a clear plan to design a product that works for both your business and your users. This includes –

Competitor analysis

Product and feature landscape

Highlight key opportunities

User research

02

UX & Workflow Design Strategy

This phase focuses on creating a smooth and intuitive experience for users by mapping out both the step-by-step run through of your product, and how they would interact with it. This ensures that every step is easy to follow, making the product experience more enjoyable and efficient for users. This includes :

Create initial work flows

Create sitemap

 

03

Wireframe Prototyping and Testing

This phase involves creating simple schematic layouts of your product to show how it will work and how the user will interact with it, without implementing the final design details. These wireframes are then tested with users to gather feedback and make improvements before moving forward with the full design. This includes:

Create interactive wireframe designs of product

Test usability with key users

Iterate concepts based on user testing results

04

GUI Design

The GUI Design phase is where we create the visual look of your product, including buttons, icons, colours, typography, and layouts that users interact with. This stage ensures the interface is not only visually appealing, but also intuitive to use and navigate. This includes:

Explore visual design identity (including brand iconography and colour palette)

Apply GUI concepts to key work flow screens

Review with key users

Iterate and refine design based on feedbackIterate and refine design based on feedback

Agree a single visual identity strategy.

 

05

Refined Prototype and Testing

At this stage, we will create a detailed and visually accurate version of your product with most features in place, and test it with users to see how well it works and ho they interact with it. Feedback from this stage will help us make final adjustments to ensure the product is polished and ready for launch. This includes:

Apply chosen GUI design to key workflows

Create interactive prototypes of key workflows to visualise the products flow and user interactions

Conduct usability testing with key users to gather feedback and identify issues

Iterate on the design based on user testing results, refining the user experience

 

06

Asset Creation & Product Roll Out

The final phase is where we develop all the visual and functional elements of your digital product, such as icons and graphics, needed for the final product. We will also create any required product workflows using the final design, allowing for easier development. Then, we help launch the product, ensuring everything is ready for users and smoothly introduced to the market. This includes:

Create GUI assets and components

Create necessary UI screens and flows

Our Services

deployed_code Product Design expand_more
The industrial design of physical products is the historical core of our business. We understand the human issues in detail, anticipate commercial and technical constraints then convert this combined insight into realistic simulations to test and evolve look, feel and behaviour.
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devices UI/UX Design expand_more
Our digital work has won many awards, from BT consumer apps and custom touch-screens for Raymarine to complex large-screen software for professional film and TV production by Avid and Grass Valley. We convert user insight into functional definitions and interactive graphical design delivered in the form of static or interactive UI simulations and GUI toolkits. If UX is required, we deliver interactive wireframes and functional specifications. We follow up with agile close support for external coding teams, all over the world, using a range of widely-adopted digital collaboration tools.
Learn more
smart_display Visualisation & Animation expand_more
We help clients bring ideas to life through compelling visualisation and animation that drives alignment and decision-making. Our outputs help teams communicate concepts clearly across functions—from marketing to engineering—long before a physical prototype exists. We often support internal buy-in and investor engagement by creating visuals that are both aspirational and technically grounded.
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factory Design For Manufacture (DFM) expand_more
Brand identity is the collection of visual elements, messaging, and overall personality that distinguishes a brand and makes it recognizable to its audience. This includes everything from logos to typography, all of which work together to create a cohesive and consistent image. The purpose of brand identity is to shape how your brand is perceived, building a connection with your consumers while establishing trust and loyalty.
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package_2 Packaging Design expand_more
We support brands in designing packaging that elevates the product experience while remaining practical to manufacture, ship, and recycle. Our approach balances visual impact with functional performance, ensuring the packaging reflects brand values and protects the product through its lifecycle. We work closely with structural engineers and suppliers to deliver viable solutions from concept through to production.
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lightbulb Innovation & Strategy expand_more
We work with brands like Samsung and Pepsico to make their front-end innovation more efficient. Our ability to create and visualise ideas improves the timing and quality of market validation. Our understanding of development risk helps ensure ideas are less likely to fail later on contact with downstream operations teams. We often work in partnership with specialist customer insight teams.
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hardware Prototype Design expand_more
We create prototypes ranging from early versions of your product, all the way to full working and visual prototypes to test and refine its functionality and design. It allows our designers and your stakeholders to explore ideas, gather feedback, and identify potential issues before full-scale production. Prototyping is crucial for ensuring that the final product meets user needs and expectations effectively.
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crown Brand Identity expand_more
Brand identity is the collection of visual elements, messaging, and overall personality that distinguishes a brand and makes it recognizable to its audience. This includes everything from logos to typography, all of which work together to create a cohesive and consistent image. The purpose of brand identity is to shape how your brand is perceived, building a connection with your consumers while establishing trust and loyalty.
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computer Website Design expand_more
We design websites that align brand expression with user behaviour—helping our clients communicate clearly, convert effectively, and scale confidently. From initial structure to responsive layouts and UI styling, we deliver designs that are both visually refined and technically ready. We often collaborate with in-house teams or external developers to ensure smooth handover and implementation.
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local_shipping Supplier Sourcing expand_more
We bridge the gap between design intent and production reality by working closely with manufacturers from early engagement through to final tooling. Our team helps de-risk development by specifying materials and finishes that match both the product vision and the supplier’s capabilities. We regularly support clients through pilot runs, production ramp-up, and ongoing quality discussions.
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handshake Start-up Workshop Support expand_more
We partner with founders to help shape product propositions, define early feature sets, and create investor-ready visuals that build confidence. Our cross-functional experience enables startups to make critical decisions faster—balancing ambition with realism. We often remain involved beyond launch, providing design continuity through fundraising, scaling, and iteration.
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support_agent Manufacturing Liaison expand_more
We act as an extension of our clients’ teams during manufacturing—bridging the gap between design intent and production output. From pre-production samples to quality control and schedule alignment, we help ensure the final product meets expectations. Our close collaboration with manufacturers helps resolve issues quickly and keeps production on track.
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